Dec. 29, 2014: New Survey Reveals People Are Misinformed about IAQ Dangers in Their Homes

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HARTFORD, Wis. — According to a national survey from Broan-NuTone and Kelton, nine in 10 homeowners realize poor IAQ can contribute to certain health issues, yet only one-quarter of Americans are worried about the air quality in their homes. Many homeowners are worried about bugs or insects (55 percent) or someone breaking in (50 percent), but few are concerned about less overt intruders like pet dander, dust mites, and organic compounds from cooking.

“We spend up to 90 percent of our time indoors; our home should be our sanctuary. Yet, too often homeowners overlook the warning signs of poor indoor air quality, attributing it instead to everything from asthma or the common cold,” said Dick Palmersheim, group vice president of marketing, Broan-NuTone. “Our goal is to provide quality ventilation products that improve the air we breathe while educating others on how to achieve a more comfortable, convenient living environment.”

The factors that negatively impact IAQ are not well known; most homeowners do not associate allergy symptoms, lingering food odors, or foggy bathroom mirrors with unhealthy indoor air. Less than half of homeowners know that the lack of a bathroom fan and a range hood has a negative impact on IAQ. They also don’t realize that using a fireplace, central heating and cooling, cooking often, or lighting a candle may compromise air quality.

Interestingly enough, homeowners do in fact care about moisture in their home and lingering odors, but not in relation to IAQ. Many would feel embarrassed about their guestroom being smelly or damp, or if a guest noticed an odor in their home. They view these warning signs as inconvenient problems or household issues, but a disconnect remains — homeowners don’t see these problems as a reflection of their IAQ.

Educating homeowners on the causes and signs of unhealthy air is the first step toward empowering them to take action, notes Broan-NuTone. Improving IAQ, and subsequent related health issues, is really a matter of a few simple solutions. Airflow and proper ventilation are vital to sustaining healthy indoor air. While most American homeowners own appliances that promote airflow, few use them properly. And with homes being built tighter than ever, there is less fresh air being circulated.

“Bath fans and range hoods are easy ways to drastically improve indoor air quality,” said Danny Lipford, home improvement expert and Broan-NuTone partner. “The key is to use them every time you shower or cook, leave them on for 10 minutes after you’ve finished, and replace them every 10 years.”

Beyond spot ventilation, there are also whole-house, balanced systems that equalize indoor air pressure and remove stale air from the home. These systems may just introduce fresh air alone, or include heat recovery (HRV) or energy recovery (ERV) features.

To further improve IAQ, Broan-NuTone said homeowners should maintain a regular cleaning schedule, including vacuuming, especially door mats, removing shoes when entering their home, and washing linens frequently.

Table of Contents

Full History

1937
general-filters-timeline-1937

Founded in Detroit

General is founded by Art and Grace Redner in Detroit, Michigan, marking the beginning of a family legacy.
1939
general-filters-timeline-1939

Supporting the War Effort

General begins manufacturing filters for bomber ground support equipment during World War II.
1943

Expanding Operations

General moves to a new Detroit location at Schoolcraft and Grand River.
1946
general-filters-timeline-1946

New Detroit Home

General relocates to 12890 Westwood Avenue in Detroit, strengthening operations in Michigan.
1948

Growth into Canada

Canadian General Filters Ltd. is founded, extending reach to North America.
1953

Relocation to Novi, Michigan

General Filters moved to its current location in Novi, Michigan, marking a major milestone in its evolution as a manufacturing company.
1958
general-filters-timeline-1958

Model 250 Humidifier Introduced

The Model 250 set a new standard for whole-home comfort, helping families maintain healthy humidity and improve indoor air quality.
1962
general-filters-timeline-1962

New Oil Filters Introduced

1969
general-filters-timeline-1969

Model 1040 Humidifier Debuts

General Filters introduced the Model 1040 humidifier, a breakthrough product that helped define whole-house humidification.
1983
general-filters-timeline-1983

AC 1 Air Cleaner Introduced

General Filters introduced the Model 1040 humidifier, a breakthrough product that helped define whole-house humidification.
1997
general-filters-timeline-1997

Steam Humidifiers Introduced

The GeneralAire Model 5500 provides clean, sterile moisture with a furnace-independent design, disposable cylinder, digital diagnostics, and included humidistat.
2006
general-filters-timeline-2006

Gar-Ber® Acquisition

Gar-Ber Spin-On residential fuel oil filters were acquired by General Filters and continue to be manufactured to the same trusted specifications.
2006
general-filters-timeline-2006-elite

Elite Humidifiers Introduced

2009
general-filters-timeline-2009

Advanced TERSus Technology Introduced

2014
general-filters-timeline-2014

Dehumidification Expansion

The acquisition of Air & Energy Products expanded the company’s whole-house dehumidifier offerings.
2018
general-filters-timeline-2018

Advanced Air Solutions

Wi-Fi-enabled dehumidifiers were introduced under the GeneralAire® brand, and Second Wind™ Air Purifiers were acquired to expand UV air purification solutions.
2018
general-filters-timeline-2018-touch-screen

Touch Screen & Wi-Fi Control

GeneralAire DH75 and DH100 whole-house dehumidifiers (75-100 pints/day) feature LCD touch screens and Wi-Fi capability via the GeneralAire App for remote monitoring.
2019
general-filters-timeline-2019

Touch Screen & Wi-Fi Control

GeneralAire DH75 and DH100 whole-house dehumidifiers (75-100 pints/day) feature LCD touch screens and Wi-Fi capability via the GeneralAire App for remote monitoring.
2020
general-filters-timeline-2020

Model 5500 Steam Humidifier Introduced

2020
general-filters-timeline-2020-brand-refresh

Brand Logo Refresh

New GeneralAire®, General Filters, and Canadian General Filters Brand Logos Introduced
2020
general-filters-timeline-2020-vapor-pad

Model 3200 Evaporative Humidifier Introduced

2020
general-filters-timeline-2020-model-4200

Model 4200 Evaporative Humidifier Introduced

2020
general-filters-timeline-2021

Industry Standard Vapor Pad Lineup Introduced

2021
general-filters-timeline-2021-bio-gasket

BioGaskets Included in All Gar-Ber Oil Products

2021
general-filters-timeline-2021-merv

Introduced MERV 13 Filters

2023
general-filters-timeline-2023

Model 4400A Fan-Assist Evaporative Humidifier Introduced